When you catch a print or TV ad for a toothpaste company, what do you see? A toothbrush being slathered with a heavy dose of toothpaste to create that fancy wave at the end, right? Not only does this make the product look great, but it encourages us to use more, thus selling more product.
Pretty smart from a marketing perspective, but not at all necessary from a dental health perspective. While toothpaste is an important component in the maintenance of healthy teeth, it’s both the frequency and brushing motion itself that are paramount, and therefore only a pea size amount of toothpaste is needed to get the job done.
Feature image via ToothMingle.com